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RFP#25-0154: Family Infant Toddler (FIT) Campaign andPublic Awareness

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About:

The purpose of the Request for Proposal (RFP) is to solicit sealed proposals to establish a contract through competitive negotiations for the procurement of marketing services from a firm to develop and maintain a public awareness campaign for Early Intervention for the Early Childhood Education and Care Department (ECECD) Family Infant Toddler (FIT) program.

This procurement will result in a contractual agreement between two parties; the procurement may ONLY be used by those two parties exclusively. The contract will be in effect from July 1, 2025, through June 30, 2026, with the option to extend up to three (3) additional years, on a year-by-year basis. This contract will not exceed four (4) years total. 

Home Visiting Application

  • Issuance of RFP: Friday, April 11, 2025
  • Proposal Due Date: Friday, May 9, 2025

LATE OR INCOMPLETE APPLICATIONS WILL NOT BE CONSIDERED.

PROCUREMENT MANAGER

Name: Marlene Acosta, Procurement Manager
Telephone: (505) 660-9273
Email: marlene.acosta@ececd.nm.gov

SEQUENCE OF EVENTS:

Action Responsible Party Due Date
Issuance of RFP ECECD Friday, April 11, 2025
Acknowledgement of
Receipt Form
Potential Offerors Friday, April 18, 2025
Deadline to submit
Written Questions
Potential Offerors Monday, April 21, 2025
 Response to Written
Questions
Procurement Manager Friday, April 25, 2025
Submission of Proposal Potential Offerors Friday, May 9, 2025

DATES BELOW ARE SUBJECT TO CHANGE

Proposal Evaluation Evaluation Committee May 12-16, 2025
Selection of Finalists Evaluation Committee Monday, May 19, 2025
Finalize Contractual
Agreements
Agency/Finalist Offerors May 20-30, 2025
Contract Awards Agency/Finalist Offerors Upon approval by Contract
Review Bureau
Protest Deadline ECECD +15 days